Industries we serve

Restaurants & Cafe

Bars, cafés and restaurants

Social Connect Solutions will transform the guest WiFi experience and positively contribute to the overall business performance. The “one-click” open WiFi login process will ensure high client adoption and thereby reaching many venue visitors.

Some important benefits of using social hotspot® include:
  • Cross channel marketing with guest WiFi as an additional avenue
  • Brand building and contextual customer outreach
  • Know your customer and primary user database
  • Customer engagement – differentiate between first time and repeat visitors
  • Behavior and real-time data capture

 

The many login guest features allow the business to differentiate their free guest WiFi. It will help drive customer awareness and trigger interest on the back special promotions, general business communications and other marketing pop-ups. And as the guest no longer stays anonymous when using your WiFi, the user profile information points will enable you to create a rich database for re-targeting purposes. In fact, this ongoing and real-time usage information means that bars, cafes and restaurants learn from the data to further refine their offering. For example, regular visitors will be rewarded for their loyalty with a special promotion offer like a free main course.

social hotspot® statistics show:
Customers' success

A prominent F&B group recently activated social hotspot® at several different venues. Each venue has its own brand identity, location and concept proposition. The service adoption has been excellent. Looking at the first 3-month period after adoption, each venue recorded double digit % growth in terms of daily platform users, login requests and overall venue visitors. These results are attractive for today’s marketers as they can be sure that the location-marketing channel will have significant reach and impact. Not least is the measurement of campaigns and dynamic content posted of relevance in light of using each client touch point. In turn, higher adoption brings more behavior and guest profile insights helping the customer towards a data driven organization.

Usage Statistics
  • Up to 27% additional new customers
  • More business meetings
  • Several 1,000 profiles per month
Free Wifi
Wifi SocialHotSpot
SocialHotSpot
Shopping Malls

Retail and shopping malls

Retail and shopping malls derive similar benefits from social hotspot® as other industry sectors. The activation of guest WiFi is oftentimes triggered by the desire to collect actionable data. Senior management and store operators wish to use data for optimizing store layout (on the back of foot traffic and heat maps) as well as optimize product revenue mix by promoting and enticing visitors to stay longer and spend more money on a big variety of products. Social Connect Solutions allows retail and shopping malls to use guest WiFi for marketing promotions and at the same time collect, view and analyze usage data.

Some important benefits of using social hotspot® include:
  • Cross channel marketing with guest WiFi as an additional avenue
  • Brand building and contextual customer outreach
  • Know your customer and primary user database
  • Customer engagement – differentiate between first time and repeat visitors
  • Behavior and real-time data capture
  • Foot-traffic and location analytics
  • Dynamic marketing communication inside the store
  • Store traffic data relative to transaction data

 

The many login guest features allow the business to differentiate their free guest WiFi. It will help drive customer awareness and trigger interest on the back special promotions, general business communications and other marketing pop-ups. And as the guest no longer stays anonymous when using your WiFi, the different customer profile information points will enable you to create a rich database for re-targeting purposes.

Social hotspot® statistics show:
  • Up to 35% new customers
  • Boost the overall venue attractiveness
  • 60% more recommendations and customer feedback
Shopping Wifi Hotspot
Shopping Mall
Wifi Hot Spot
Hotels

Boutique hotels and hotels

Boutique hotels and hotels in general are not only a brand but first and foremost an experience. Today, guests by default will demand free WiFi as an amenity. Social Connect Solutions helps this sector with innovative products and features to generate a return on investment whilst differentiating and positively adding to the guest experience.

Some important benefits of using social hotspot® include:
  • Revenue generation via digital billboard monetization
  • Context relevant marketing and dynamic messaging across hotel space
  • Foot traffic and location analytics
  • Social impact & guest promotion
  • Brand building and differentiation

 

Boutique hotels and hotels have long recognized the value of a differentiated guest experience. Social Connect Solutions helps this customer group to use innovative services for creating a even closer bond with their guests, gather new insights and use location marketing as a powerful revenue generating tool.

Hotel WifiHotspot
WifiHotspot
WifiHotSpot
Healtcare

Healthcare

Hospital or medical centre visitors usually have time on their hands. The spare time they have gives them an opportunity to go online and stay connected. It’s also one of your means to positively contribute to their visit experience.  The “one-click” open WiFi login process is simple and ensures that this service is widely used. It also provides you all the necessary information to profile your visitors and tailor-fit your communication for them!

Patients and visitors can look up appointment information and check-in, they can also be directed to maps of the premises so that they can move around to the next area for a consultation, therapy or treatment. Hospitals, doctors, dentists and other specialists and healthcare providers can also engage directly and ask for feedback, to improve the service.

Health Care
Some important benefits of using social hotspot® include:
  • Revenue generation via digital billboard monetization
  • Context relevant marketing and dynamic messaging across locations
  • Foot traffic and location analytics
  • Brand building and differentiation
  • Communication channel between visitors and medical doctors and staff
Education

Education

Social Connect Solutions helps schools, colleges and universities provide smart wireless networks to their students. The academic institution will gain a better understanding about network usage and demographics (e.g. who is using it, how often, which age group and how they move around the premises). The cloud-managed wireless network will benefit students, staff, personnel, and visitors in providing useful information, news and guidance. For example, during open days the new insights gathered can be used to more effectively engage with visitors (think cross-channel outreach) ensuring your institution makes a lasting impression.

Some important benefits of using social hotspot® include:
  • Revenue generation via digital billboard monetization
  • Context relevant marketing and dynamic messaging across campus
  • Foot traffic and location analytics
  • Brand building and differentiation
  • Information channel between staff and students/visitors
Wifi HotSpot
Banks and financial institutions
Bank

Banks and financial institutions

There is little doubt about the rise of online banking and the gradual reduction of bank branches. Despite these trends, financial institutions recognize the value of in-person meetings and use those remaining branches to differentiate their business and build their brand. WiFi plays an important part for a needed technology infrastructure – both to support administrative processes and client facing interactions.

Some important benefits of using social hotspot® include:
  • Context relevant marketing and dynamic messaging
  • Foot traffic and location analytics
  • Brand consistency and differentiation
Financial District
Special Events

Special events and leisure

WiFi is essential for conferences, small and large scale events. It plays a key role in delivering connectivity and multimedia services for exhibitors, delegates, supporters, speakers, the media and performers alike.

Attendees want to instantly check speaker or performance slots, view floor plans and program guides, pre-order merchandise and organize their schedule when visiting exhibition stands. Social hotspot® links event management companies to their visitors with access to a vast resource of information in real-time, at the time they need it.

Some important benefits of using social hotspot® include:
  • Revenue generation via digital billboard monetization
  • Context relevant marketing and dynamic messaging across events
  • Foot traffic and location analytics
  • Social impact & guest promotion
  • Brand building and differentiation
HotSpot WiFi
HotSpot WiFi
HotSpot WiFi for Venues